President Trump is swinging hard at Democratic governors, setting the stage for a bruising 2028 presidential race with sharp critiques that could redefine the political landscape.
Axios reported that with an eye on both the 2028 election and the 2026 midterms, Trump is unleashing a barrage of criticism against potential Democratic contenders like California Gov. Gavin Newsom, Illinois Gov. JB Pritzker, and Maryland Gov. Wes Moore, focusing on hot-button issues such as crime and immigration.
Trump’s strategy is clear: paint these leaders as disconnected from everyday Americans by highlighting urban challenges in their states. He’s called Chicago a “war zone” and Baltimore a “hell hole,” terms that sting but aim to spotlight what he sees as failed progressive policies. It’s a classic move—turn policy disagreements into vivid, voter-friendly soundbites.
Starting with Newsom, Trump has gone personal, dubbing him “Newscum” and mocking everything from his hand gestures to his support for high-speed rail. “There's something wrong with this guy,” Trump quipped about Newsom’s mannerisms. Well, if gestures are a crime, someone call the body language police—but Trump’s betting these jabs stick with voters.
Next up, Illinois Gov. JB Pritzker has taken heat as Trump labels him “incompetent” and “pathetic,” even taking a swipe at his weight with, “He ought to spend more time in the gym.” It’s a low blow, but Trump’s playing to an audience that values bluntness over niceties. The question is whether these personal digs overshadow substantive policy critiques.
Then there’s Maryland Gov. Wes Moore, whom Trump accused of falsely claiming a Bronze Star, declaring it “the end of the governor's political career.” Moore called it “an honest mistake” from a paperwork mix-up years ago, and he did receive the award recently. Still, Trump’s hammering the narrative—turns out, embellished resumes can haunt even the most polished politicians.
Trump is zeroing in on crime as his primary wedge issue, sidelining other concerns like inflation to frame Democrats as soft on law and order. He’s pushing for a visual contrast, advocating National Guard deployments to cities like Los Angeles and Washington, D.C., against the backdrop of what he calls crime-ridden Democrat strongholds. It’s theater, sure, but effective theater wins votes.
The governors aren’t taking this lying down, opposing Trump’s National Guard plans with visible frustration. Pritzker called Trump’s social media post about troops in Chicago “not normal,” a mild jab that barely scratches the surface of this feud. When leaders clash over boots on the ground, it’s the public caught in the crossfire.
Moore even invited Trump to walk Baltimore’s streets together, an offer Trump declined without hesitation. It’s a clever PR move by Moore, but rejecting the invite lets Trump avoid a potential optics trap. Sometimes, dodging a photo op is the smartest campaign strategy.
Newsom, meanwhile, has leaned into the fight, with his social media team trolling Trump as out of control. Trump’s aides shrug it off, believing the portrayal of California as a bastion of out-of-touch liberalism only helps their cause. If anything, this back-and-forth is a preview of 2028’s mudslinging—grab your popcorn.
Pritzker has also fired back, branding Trump a “wannabe dictator” in response to his aggressive tactics. It’s a bold accusation, but in a polarized era, such labels risk preaching to the choir rather than swaying undecideds. Name-calling might feel good, but policy arguments hit harder.
Trump’s allies see gold in these spats, with Matt Schlapp of the American Conservative Union noting, “It's too much fun for him not to bait them.” Schlapp’s right—Trump thrives on conflict, turning these governors into perfect foils for his narrative. It’s less about personal grudges and more about crafting villains for future GOP campaigns.
Republicans aren’t just playing for 2028; they’re eyeing the 2026 midterms, using these Democratic leaders as convenient targets to rally their base. Former RNC chair Ronna McDaniel said spotlighting these figures shows “how crazy they still are.” It’s a calculated risk—overplaying the “boogeyman” card could backfire if voters tire of the drama.
For Democrats, resisting Trump offers a chance to build anti-Trump credentials, especially for Newsom, who’s risen in hypothetical primary polls as a leading voice of opposition. This clash isn’t just about policy; it’s about positioning for the next big fight. Whoever frames the narrative first often wins the long game.
Trump’s also looking inward, eyeing Vice President Vance and Secretary of State Marco Rubio as potential Republican torchbearers for 2028, though his current focus remains on tearing down Democrats. Whether his attacks on Newsom, Pritzker, and Moore—who, by the way, has explicitly said he’s not running—reshape the field remains to be seen. One thing’s certain: in politics, early punches can leave lasting bruises.