DeSantis Super PAC Suspends Efforts In Iowa And New Hampshire

By Victor Winston, updated on December 23, 2023

In a significant political development, the pro-Ron DeSantis Super PAC, Never Back Down, has pulled its advertising efforts from key early primary states. This move suggests a shifting landscape in the race for the 2024 GOP presidential nomination.

Reports indicate that Never Back Down has canceled $2.5 million in ad reservations in Iowa and New Hampshire, a potential setback for DeSantis' anticipated presidential campaign.

The Super PAC's decision follows a series of high-profile resignations, including Adam Laxalt as chair and Chris Jankowski as CEO. This exodus from the top echelons of the PAC points to internal turmoil and strategic disagreements within the organization.

Resignations Signal Internal Challenges

Chris Jankowski, upon resigning, cited an "untenable" environment and strategic differences as the primary reasons for his departure. This statement implies deep-rooted issues in the PAC's approach to supporting DeSantis' potential bid.

Adding to the concerns, Erin Perrine, the communications director, and strategist Jeff Roe also stepped down from their roles.

These resignations cast a shadow over the PAC's operational stability and future strategies, Breitbart reported.

"Given the current environment, it has become untenable for me to deliver on the shared goal, and that goes well beyond a difference of strategic opinion," said Jankowski, highlighting the challenges faced within the organization.

Poll Numbers Reflect Campaign Challenges

Recent polling data places DeSantis behind key rivals in early-voting states. In New Hampshire, he trails Donald Trump, Nikki Haley, and Chris Christie, reflecting a potential uphill battle for the Florida governor.

In Iowa and New Hampshire, the average polling figures show DeSantis lagging behind Trump by significant margins - 36.8% and 32.7%, respectively. These numbers are indicative of the challenges facing DeSantis as he potentially eyes a presidential run.

This downturn in support comes despite a leaked campaign memo from DeSantis' team outlining an aggressive strategy to dominate the early primary states. The leaked document had detailed plans to saturate these key battlegrounds with campaign efforts.

Legal Concerns over PAC Coordination

Amidst these strategic and polling setbacks, critics have raised concerns about the legal boundaries between the PAC and the DeSantis campaign. The coordination between the two has come under scrutiny, with questions about the legality of their interactions.

"To actually have a conversation with the candidate’s agents and the super PAC’s agents about strategy — there is no plausible argument that that is legal," commented Adav Noti, shedding light on the potential legal issues surrounding the PAC's operations.

These legal concerns, coupled with the internal changes and the campaign's strategic direction, have contributed to the PAC's decision to withdraw ad reservations in key early-voting states.

Strategic Shifts in Campaign Tactics

The cancellation of ad reservations by Never Back Down represents a significant change in strategy for the Super PAC. Initially poised to play a major role in supporting DeSantis, this move signals a reevaluation of their tactics amidst a challenging political environment.

Jeff Roe, upon his departure from the organization, expressed regret and pride in his involvement with Never Back Down. His statement reflects the dedication and disappointment felt by those who have been part of the PAC's journey.

"I can’t believe it ended this way. I’m so proud to have worked alongside these men and women at NBD 24/7 the past nine months to save the country. Good luck the next 28 days and a wake up. I’m so sorry I can’t be there with you," Roe said.

Implications for DeSantis' Presidential Aspirations

The recent developments at Never Back Down pose questions about the future direction of DeSantis' political ambitions. With key states like Iowa and New Hampshire being crucial in the primary process, the withdrawal of support from these areas could have a significant impact on his potential presidential bid.

As the political landscape continues to evolve, the decisions made by Super PACs like Never Back Down will likely play a pivotal role in shaping the dynamics of the 2024 presidential race, especially within the Republican party.

The unfolding scenario presents a complex picture for DeSantis and his team, as they navigate the challenges posed by internal PAC issues, legal concerns, and changing voter sentiments in key states.

  • Never Back Down cancels $2.5 million in ad reservations in Iowa and New Hampshire.
  • High-profile resignations from Never Back Down, including Adam Laxalt and Chris Jankowski.
  • DeSantis trails behind Trump and other GOP candidates in early state polls.
  • Leaked DeSantis campaign memo and legal concerns over PAC coordination.
  • Reassessment of strategies in the face of changing political dynamics.

As this story continues to unfold, we invite our readers to share their thoughts on these developments on Twitter and Facebook.

About Victor Winston

Victor is a freelance writer and researcher who focuses on national politics, geopolitics, and economics.

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